Words you can’t ignore
Freelance Copywriter based in Manchester
When it comes down to it, your customer only wants to know one thing:
What’s in it for me?
When you give them a good answer, you’ve found the key to their heart.
That’s when they start clicking your links, opening your emails and reaching for their wallets.
While I’m based in Manchester, I’m available for work all over the UK
How I Work
1 - Research, Research, Research
When I write copy, I don’t go in all guns a-blazing. Before I fire up my trusty word processor, I take the time to get to know you, your business and your target audience.
This is all about establishing what your customer’s pain points are, how you can improve their lives, and how best to communicate that to them.
Once I’m equipped with that information, I’m ready to take aim and deliver carefully crafted copy that’s bang on target.
2 - Write, Delete, Repeat
This is where I set the copywriting engines roaring. It’s not enough to churn out a few lines and fire them off as a first draft. I write, delete and repeat until I’ve distilled the perfect, click-me-now-and-go-get-your-wallet message.
3 - Refine, Polish, Deliver
This stage is just a matter of refining what we’ve already got. The metaphorical icing on the cake with a nice glazed cherry on top.
Once I’m happy with the work, I’ll send you the 1st draft. We can then discuss any tweaks or changes you want making.
Latest Blog Posts
